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What is a Marketing Funnel

Apr 6

What's a funnel marketing strategy and why should online marketers develop one?

It's a strategy for marketing that you use to persuade potential customers to buy your products. It's a sales method that lets someone browse your website to find information that solves their problem. It is possible to build a rapport through specific tools.


This will allow you to better understand the needs of each visitor. This will enable you to give the best information possible to every customer. Visitors is more comfortable purchasing your products if you have gained their confidence. The visitor then transform into a buyer.

Some customers end up becoming very loyal customers, willing to purchase any product you promote. A marketing funnel consists of the various stages of sales will convert a regular visitor to your website into an extremely loyal customer who is willing to buy everything that you throw at them.


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This is the ultimate objective of every internet marketer. A properly created funnel can achieve this very quickly.

Your efforts to market are capturing the attention of people, and bringing them to your funnel. When they fill out the forms on your PERSONAL Lead Capture Page, they enter the funnel. Because nobody is going to sign up on your company's lead capture page, I have declared it "personal". They are looking for an executive to join them, not a small company.

The lead capture pages serve as the entry point to the funnel. Once they click "Signup Now" or "Enter There" and they'll be able to enter a completely new concept of network marketing.

It's their decision. It's up to them. You've not sold them anything, except that you're a leader, mentor, and someone who can show them how to increase leads and more money in their businesses.

This is how the typical marketing channel functions.

The "front-end", you can make a promotional offer that will draw and attract prospective customers who may be interested in buying your product further in the sales funnel. You will need to sign up to get the product (also called opt in) and enter your email address and name. Then, they will be added to your email mailing list.

Once you have your contacts in your account, you can send related offers to them.

By signing up for the free offer will lead you to a webpage with low-price offers or a "trip wire offer". This is where they will be moving to your "backend" of your funnel.

They are taken to a similar offer with less cost if they purchase the low-priced offer (also known as an upsell). If the buyer buys this higher priced offer, they will again be taken to the next related product with a more expensive price. This can continue for a lengthy period of time.

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To learn more, check out this channel for more information on digital and marketing info.

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